About Renoscreed

As Joint Managing Director with over 20 years of experience in flooring and distribution. Known for his hands-on approach and deep industry knowledge, Steve is committed to delivering service excellence and practical support to customers at every stage. His leadership is defined by a strong focus on reliability, responsiveness, and a genuine drive to go the extra mile—making him a valued and trusted figure in the sector. 

With over 20 years’ experience at a senior level in the flooring sector, Daniel brings a wealth of knowledge and leadership to the Renoscreed team. His career has spanned technical, operational, commercial, and sales roles – giving him a unique, all-round understanding of the industry.

Daniel has worked across the full supply chain – from contracting and manufacturing to national distribution – and has built trusted relationships with key players throughout the UK screed and underfloor heating markets.

A passionate problem solver and driven leader, Daniel is focused on delivering real value to Renoscreed’s customers through technical excellence, commercial insight, and a deep understanding of what makes flooring systems perform on site.

Toni Bradley is a highly experienced Internal Account Manager with a strong background in customer service and construction distribution. Having spent many years working in the fast-paced world of construction supply,

 Toni brings a wealth of knowledge and a hands-on understanding of the industry.

Her approachable, professional manner and customer-first mindset make her a trusted point of contact for clients, ensuring every enquiry is handled with efficiency, care, and attention to detail. 

Toni’s ability to combine deep product knowledge with a solutions-focused approach allows her to support builders’ merchants with all aspects of their construction needs.

As a valued member of the team, Toni plays an integral role in maintaining strong relationships, streamlining processes, and delivering the exceptional service that customers have come to expect. 

Her professionalism, warmth, and dedication make her only a real asset to the business.

   With over 35 years in the construction industry, I’ve worked across specification, sales, and branch management, giving me a well-rounded view of how the industry works from the ground up. 

My background has taken me from working closely with contractors to supporting merchants and delivering value through cost management and procurement.

I’m passionate about building strong relationships, finding practical solutions, and making sure our customers get the right products and support. Over the years I’ve developed a real knack for negotiation and value engineering – always looking for ways to add more for our partners.

My focus is on using that experience to help our merchant customers grow, while keeping things straightforward, approachable, and built on trust..

Born and raised in West London – and still living here today – I know first-hand the importance of being a local supporting other locals. 

With over 10 years’ experience in customer service and sales, I’ve built my career on strong relationships, trust, and always going the extra mile.

Working in one of the busiest sales regions in the country has shaped my approach and driven much of my success. 

 I’m focused on combining that local knowledge with my passion for top-class service, making sure our merchant partners get the advice and support they need to succeed.

With a strong background in the building materials industry, I bring experience in negotiation, budgeting, and face-to-face sales, along with a practical approach to handling challenges and complaint management. 

I’m passionate about building relationships and working closely with customers to make sure they get the right products and the right support.

Having studied business and commerce at the University of Birmingham, I’ve combined my academic grounding with hands-on industry experience to deliver results that really make a difference. 

My focus is on keeping things simple, reliable, and customer-focused – helping our merchant partners achieve more.

 I’m an experienced sales professional with strong knowledge across key areas of the building industry, including structural solutions, fire protection, and dry-lining. Over the years, I’ve developed a real understanding of what merchants, main contractors, and sub-contractors need to keep their projects running smoothly.

I currently manage and work alongside a dedicated team who specialise in supporting builders’ merchants and contractors, making sure they receive the right products, advice, and service when they need it most. Building strong relationships and being proactive in offering solutions are what I enjoy most – it’s about being approachable, reliable, and adding value every step of the way.

My focus is on combining that industry knowledge with hands-on support, helping our merchant partners grow while ensuring their customers are fully supported on site.